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Graphic Design · Concept work

One brand, every touchpoint

Ventura · Fictional brand

Self-initiated concept artwork, not commissioned client work or measured business results.

One brand, every touchpoint

The concept brief

Concept brief: explore a consistent identity for a fictional lifestyle label.

The solution

A complete system of logo, site, campaign and packaging, designed together.

The presentation

A concept presentation showing a consistent look across touchpoints.

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